Scooter's Coffee
Welcome to Scooterville! Scooter’s Coffee approached me to create an engaging, whimsical cup design for their summer campaign. We crafted an imaginative world that brought the brand’s playful energy to life across 23 states and over 800 locations. Through creative storytelling and destination-inspired branding, we transformed Scooter’s into more than just a coffee stop. It became a fun, immersive adventure. From cruising the Chaiway to exploring Caramelicious Canyon and hiking Mt. Muffin, each element invited customers to connect with the brand in exciting new ways. This campaign delivered a memorable, shareable experience that embodied Scooter’s commitment to high-quality coffee and fast, friendly service.
Project Details

Services: Illustration & Packaging

Creative Direction: Mary Allen, Scooter’s Coffee

Design & Illustration: Kelsey Scofield

Photography: Scooter’s Coffee